All My Articles

Is the CEO crazy, delusional, or brilliant? We’ve all swapped stories about our “crazy” CEOs — those unpredictable, late-night-idea, hands-on-everything leaders who leave teams laughing one minute and groaning the next. But behind those stories lies a deeper question: what kind of leadership can you truly thrive under? In today’s soft job market, many marketing and business leaders are jumping at opportunities without asking that question. Yet understanding the why  behind a

Whisler's Bar in East Austin is lined up for a reason, learn about it and shrub cocktails too

Grab your copy on Gumroad! Searching for a new role can feel overwhelming. Job descriptions blur together, recruiters push for quick answers, and the pressure to choose “the right” opportunity builds fast. Without a clear system, many professionals end up relying on gut instinct — which isn’t always reliable. That’s why I created the Career Role Evaluator , a simple job offer evaluation tool  in spreadsheet form that helps job-seekers define what they want and compare opportu

You have questions, CMO Paratrooper has answers 1. What is interim marketing leadership? Interim marketing leadership means bringing in a senior marketing executive—often at the CMO level—for a defined short-term period . Think of it like hiring a “rental CMO.” They’re there to stabilize the marketing function, keep strategy moving, and bridge the gap until a permanent hire steps in. 2. What is fractional marketing leadership? Fractional marketing leadership is when a seasone

Read this in-depth review of the Marriott resort in Momi Bay, Fiji

Eastside Magazine in Austin offered me the opportunity to interview Chef Berty Richter over at Ezov, a Mediterranean restaurant  that opened up in the former Pitchfork Pretty space on the eastside. I'd recently been there, as we are fans of the Emmer & Rye hospitality group who is behind the concept, and love to support our local culinary talent. What I wasn't able to convey in the article , was how impressed I was with Chef Berty, his passion for bringing the food of his you

Highlights of Budapest, Hungary

Tips for blending in on your visit to London, England

Learn about the city of Toronto

Paris contains thousands of historical monuments and places of interest. Below is a top, must-see list of fourteen places to visit on your next trip to Paris, organized by Arrondissement: Louvre Museum (Musée du Louvre) Built in the late 1100’s as a fortress, the Louvre Museum, as known simply as The Louvre, transitioned to Royal residences in the 16th century. The first exhibition was held there in 1699, beginning a new era for the landmark to act as a monument to the Scienc