top of page



Great Marketing Sells Outcomes, Not Technology: Marketing Maturity in the Age of AI
Customers buy outcomes, not technology, it's time to rethink AI in marketing copy.
2 min read


What an Interim CMO Does in the First 90 Days
Know what to expect of an interim CMO and their first 90 days on the job.
3 min read


Visiting The Maldives: A Lesson in Preparation, Outcomes, and Fit
Before you book your trip to the Maldives, follow these important tips
4 min read


Why You Think Your CEO Is Crazy (and How to Know If You Can Live With It While Job Hunting)
Are CEOs crazy? Maybe, maybe not, identify what to look for!
1 min read


Whisler's Cocktail Bar in East Austin: Transport Yourself to Another World
Whisler's Bar in East Austin is lined up for a reason, learn about it and shrub cocktails too
2 min read


How to Evaluate Job Offers with Clarity: Career Role Evaluator Tool
Grab your copy on Gumroad! Searching for a new role can feel overwhelming. Job descriptions blur together, recruiters push for quick answers, and the pressure to choose “the right” opportunity builds fast. Without a clear system, many professionals end up relying on gut instinct — which isn’t always reliable. That’s why I created the Career Role Evaluator , a simple job offer evaluation tool in spreadsheet form that helps job-seekers define what they want and compare opportu
2 min read


Fractional vs. Interim Marketing Leadership: 10 Questions Every CEO (and Investor) Asks
Top 10 questions every CEO and investor asks about interim and fractional marketing leadership
3 min read


A Review: Marriott Momi Bay, Fiji
Read this in-depth review of the Marriott resort in Momi Bay, Fiji
5 min read


Ezov Restaurant Review (Austin, Texas)
Eastside Magazine in Austin offered me the opportunity to interview Chef Berty Richter over at Ezov, a Mediterranean restaurant that opened up in the former Pitchfork Pretty space on the eastside. I'd recently been there, as we are fans of the Emmer & Rye hospitality group who is behind the concept, and love to support our local culinary talent. What I wasn't able to convey in the article , was how impressed I was with Chef Berty, his passion for bringing the food of his you
1 min read


How Would You Spend a Weekend in Budapest?
Highlights of Budapest, Hungary
1 min read


When Private Equity Firms Bring in Interim Marketing Leadership
PE firms leverage interim marketing leadership in key situations.
3 min read


When Visiting London, Tips for Blending In
Tips for blending in on your visit to London, England
5 min read


Toronto, the City of Neighbourhoods
Learn about the city of Toronto
2 min read


Interim CMO vs. Fractional CMO vs. Agency: What CEOs and PE Firms Should Know
Not sure what marketing leadership you need? Learn when and why to engage interim, fractional or agency support for your marketing programs.
3 min read


Interim Marketing Leadership Explained: A CEO & PE Firm Guide
Understand the ins and outs of interim marketing leadership
3 min read


14 Must-See Sights in Paris
Paris distilled, the must-see sights for your trip
6 min read
Perspectives on leadership, marketing, and decision-making.
Insights
bottom of page